Dating on myspace
It's been a crazy time for data breaches and as I wrote yesterday, we've seen a very distinct pattern of historical mega breaches lately.
Fling in 2011, Linked In in 2012, tumblr in 2013 and the mother of them all, My Space in, well, we don't quite know. Firstly, the only data in the breach is an incrementing ID (possibly an internal My Space identifier which would enable to date it), an email address, username and one or two passwords.
They entered private beta in April 2004 and didn't hit the mainstream until February 2007.
There are still 25M accounts in the My Space data so the incident certainly happened that early 2007 time frame (I recall there were a lot of people in the beta, but I doubt it was enough for 25M of them to have My Space accounts), but how much after?
"If you want worthwhile messages in your inbox, the value of being conversation-worthy, as opposed to merely sexy, cannot be overstated," says OKCupid. There are times that a picture truly is worth a thousand words, and the old maxim that you never get a second chance to make a first impression rings true here, as the image you choose makes a significant difference in whether you'll get messages or not.
The most shocking conclusion in OKCupid's report is that the much-maligned "My Space angle"—a self-photo taken at an unrealistic and overly-flattering angle—is for female users.
Women who use these photos in their profiles receive an average of more than 15 new contacts on a monthly basis.
Going back to another recent large incident, here's how the data on Linked In breaks down: This is obviously a really different split; Gmail is now well and truly out front which is more commensurate with what we'd expect today.
Keep in mind that Linked In was hacked in May 2012 so now we have a window somewhere between then and 2007.